photoluminescence

https://doi.org/10.1351/goldbook.P04623
luminescence from direct photoexcitation of the emitting species.
Source:
PAC, 2007, 79, 293. 'Glossary of terms used in photochemistry, 3rd edition (IUPAC Recommendations 2006)' on page 393 (https://doi.org/10.1351/pac200779030293)